“上海慈善周”下周开幕，继续推出“一杯咖啡的温暖”Shanghai Charity Week opens next week, continuing to promote the warmth of a cup of coffee

上观新闻。今年9月5日是我国第十一个“中华慈善日”。记者从市民政局新闻通气会上获悉，今年“上海慈善周”将于8月31日至9月6日举行，全市将用一周时间，围绕“与善同行聚善成海”主题，以慈善文化引领和全民慈善行动为重点，通过市级主场活动、联动16个区及各类社会力量，让慈善走进街区、走进商圈、走进社区、走进市民日常生活，在全市营造向上向善的浓厚氛围。

与往年相比，今年“上海慈善周”在活动统筹上更加注重全民参与、文化引领与基层触达，呈现出四大特色：一是沉浸式体验更丰富，市民可以参与的Citywalk、“一日店长”等沉浸式体验更丰富多元；二是慈善文化更厚重，首次推出“仁者爱人”慈善文化特展，让市民在上海城市历史脉络中感悟慈善传承；三是基层阵地更活跃，首次联合全市慈善超市推出“善暖申城”行动，让慈善触手可及、人人可参与；四是慈善氛围日趋显著，全市更加注重发挥社会力量积极参与慈善周，今年在广泛组织社会组织、爱心企业参与慈善周的基础上，进一步联合全市新阶层人士积极参与，形成全城向善、全民行善的浓厚氛围。

据悉，9月5日上午，2026年“上海慈善周”主题活动在徐汇滨江模速空间举行，现场将播放2026年”上海慈善周”主题宣传片《与善同行》，发布《上海市慈善事业发展状况报告（2025年度）》；集中展示社会组织参与边疆地区对口援建的成果；以微访谈形式呈现慈善组织如何在“慈善信托＋养老服务信托＋意定监护＋遗产管理”的全流程中积极发挥作用。

今年，“上海慈善周”进一步拓展了活动的形式和内容。比如开展“善行申城”慈善Citywalk活动。这项活动在去年慈善Citywalk基础上全面升级，创新打造“1条市级示范主线＋16条区级特色分线”的全市慈善Citywalk体系，串联慈善超市、福彩公益驿站、志愿服务社、慈善文化展厅等全类型慈善地标。8月31日以市级路线首发仪式拉开今年“上海慈善周”序幕，市民通过步行、骑行探访慈善地标，参与志愿服务、在慈善超市体验“一日店员”、了解上海慈善文化等可触及的慈善行为，沉浸式体验城市温度。

结合上海民政博物馆开馆，在徐汇滨江和主题活动会场同步举办上海民政博物馆慈善文化特展，浓缩呈现中国特别是上海的慈善文化历史，展现上海作为近现代慈善事业枢纽的独特地位。主题活动结束后，特展将移至上海公益新天地园继续展出至9月底。

“上海慈善周”期间，将打造“善暖申城”慈善超市系列活动，全市将设立19个“慈善超市一日店长”体验点位，参与者将沉浸式体验慈善超市日常运营工作，并可获得颁发的“慈善超市一日店长”志愿者证书。在慈善市集上，将集中展示汇聚全市16家优秀慈善超市，并展示60余件精彩的“上善好物”，由市民现场选出“最夯单品”，让慈善超市真正“活起来、热起来、亮起来”，让普通市民可体验、可消费、可参与。

今年是上海第五年推出“一杯咖啡的温暖”，将继续联动全市咖啡门店，通过每卖出一杯咖啡捐赠、市民扫码捐赠、社会组织捐赠等方式，为儿童关爱公益项目募捐助力。上海慈善周期间，还将举办第八届上海社会组织公益创新创业大赛颁奖。9月2日下午，大赛成果展示与颁奖仪式在上海图书馆东馆举行，并同步开展公益成果开放展示。

原标题：《“上海慈善周”下周开幕，继续推出“一杯咖啡的温暖”》

Watch the news above. September 5th this year is the 11th "Chinese Charity Day" in China. The reporter learned from the press conference of the Municipal Civil Affairs Bureau that this year's "Shanghai Charity Week" will be held from August 31 to September 6. The city will spend a week focusing on the theme of "walking with goodness and gathering goodness to form a sea", with charity culture leading and national charity action as the key. Through city level home events, linkage with 16 districts and various social forces, charity will enter the streets, commercial districts, communities, and daily lives of citizens, creating a strong atmosphere of upward and good in the city.

Compared with previous years, this year's "Shanghai Charity Week" places more emphasis on public participation, cultural guidance, and grassroots outreach in event planning, presenting four major features: firstly, more immersive experiences, such as Citywalk and "one-day store manager", which citizens can participate in, are more diverse and abundant; Secondly, the culture of charity is more profound. For the first time, the "Benevolent Lover" charity culture exhibition has been launched, allowing citizens to appreciate the inheritance of charity in the historical context of Shanghai city; Thirdly, the grassroots positions are more active, and for the first time, they have joined forces with charity supermarkets across the city to launch the "Good Warmth Shanghai" campaign, making charity accessible and accessible to everyone; Fourthly, the atmosphere of charity is becoming increasingly prominent, and the city is paying more attention to actively participating in charity weeks by leveraging social forces. This year, on the basis of organizing a wide range of social organizations and caring enterprises to participate in charity weeks, we will further unite with the new class of people in the city to actively participate, forming a strong atmosphere of the whole city striving for goodness and doing good deeds for all.

It is reported that on the morning of September 5th, the 2026 "Shanghai Charity Week" themed event will be held at the Xuhui Binjiang Model Speed Space. The promotional video "Walking with Goodness" for the 2026 "Shanghai Charity Week" theme will be played on site, and the "Report on the Development of Shanghai's Charity Industry (2025)" will be released; Concentrate on showcasing the achievements of social organizations participating in targeted aid construction in border areas; Present in the form of micro interviews how charitable organizations actively play a role in the entire process of "charitable trust+pension service trust+designated guardianship+inheritance management".

This year, the "Shanghai Charity Week" has further expanded the forms and content of activities. For example, launching the "Good Deeds in Shanghai" charity Citywalk event. This activity is a comprehensive upgrade based on last year's charity Citywalk, innovatively creating a city wide charity Citywalk system with "1 municipal demonstration main line+16 district level characteristic branch lines", connecting all types of charity landmarks such as charity supermarkets, welfare lottery stations, volunteer service agencies, and charity cultural exhibition halls. On August 31st, the city level route launch ceremony kicked off this year's "Shanghai Charity Week". Citizens visited charity landmarks by walking and cycling, participated in volunteer services, experienced "one-day store clerks" at charity supermarkets, learned about Shanghai's charity culture, and other tangible charity activities, immersing themselves in the warmth of the city.

In conjunction with the opening of the Shanghai Civil Affairs Museum, a charity cultural special exhibition of the Shanghai Civil Affairs Museum will be held simultaneously at the Xuhui Riverside and themed event venues, condensing and presenting the history of charity culture in China, especially in Shanghai, and showcasing Shanghai's unique position as a hub for modern and contemporary charity work. After the theme activity, the special exhibition will be moved to Xintiandi Park for Shanghai Public Welfare and continue to be displayed until the end of September.

During the "Shanghai Charity Week", a series of "Shannuan Shencheng" charity supermarket activities will be launched, and 19 "Charity Supermarket One Day Store Manager" experience points will be set up throughout the city. Participants will immerse themselves in the daily operation of the charity supermarket and receive the "Charity Supermarket One Day Store Manager" volunteer certificate. At the charity market, 16 excellent charity supermarkets from all over the city will be showcased, and more than 60 wonderful "good goods" will be displayed. Citizens will select the "most popular items" on site, making the charity supermarkets truly "alive, hot, and bright", and allowing ordinary citizens to experience, consume, and participate.

This year marks the fifth year that Shanghai has launched the "Warmth of a Cup of Coffee" campaign, which will continue to collaborate with coffee shops across the city. Through various means such as donating every cup of coffee sold, citizens scanning QR codes to donate, and social organizations donating, we will raise funds to support children's care public welfare projects. During Shanghai Charity Week, the 8th Shanghai Social Organization Public Welfare Innovation and Entrepreneurship Competition will also be held to award prizes. On the afternoon of September 2nd, the exhibition and award ceremony of the competition results was held in the East Branch of Shanghai Library, and the public welfare achievements were simultaneously displayed.

Original title: "Shanghai Charity Week opens next week, continuing to launch 'the warmth of a cup of coffee'"