芙蓉国评论｜网约车上买咖啡？这就是消费新场景！Furong Country Review - Buying coffee on ride hailing services? This is the new consumption scenario!

湖南日报 朱永华。设想一个这样的场景：清晨时分，你叫了网约车，匆匆前往机场。因为赶时间，你来不及早餐，而在网约车的小货架上，摆放了代售的早点、坚果和矿泉水，质量、货源安全有保障，可以扫码支付。你是不是会很愉快的下单？而且这个过程无需和司机多说一句话。付完款，你拆开包装边吃边看窗外，车子载着你继续前行。

这听起来有点新鲜，但其实它抓住的就是现代人碎片化的消费需求。类似的场景，最近在不少城市的网约车里都能碰到——后排小桌板上摆着咖啡、零食，甚至雨伞和鞋袜等日用品，乘客想买就扫码，不想买就当没看见。在网上浏览得知，这种“车内副业”正悄悄浸入很多人的日常。

这种生意能做起来，靠的是方便和“不打扰”。司机不硬推，乘客想买就扫码，不想买也无所谓。交易简单、自然，既不耽误行程，又解决了应时应急的小需求。

不过，新东西出来，必须立起规矩。安全是第一位的，司机不能因为卖东西分心开车。食品干不干净、日用品质量是否可靠，不能全靠乘客自己分辨。平台如果能把关，比如搞个备案、设个评价机制，让靠谱的司机得到认可，浑水摸鱼的被筛掉，这条路才能走得长远。

说白了，“车内副业”能不能成气候，不在于能不能卖，而在于怎么管。规矩清晰、执行到位，这种新场景就是城市生活里的烟火气，也是促消费、活经济的一记“妙手”。

责编：周泽中

一审：周泽中

二审：欧阳金雨

三审：王礼生

Hunan Daily Zhu Yonghua. Imagine a scene like this: in the early morning, you call a ride hailing service and hurry to the airport. Due to the rush, you didn't have time for breakfast. Instead, on the small shelves of the ride hailing service, there are breakfast, nuts, and mineral water available for sale. The quality and safety of the goods are guaranteed, and payment can be made by scanning the QR code. Would you be happy to place your order? And there is no need to say another word to the driver during this process. After paying, you open the package and eat while looking out the window, and the car continues to carry you forward.

This may sound a bit fresh, but in fact it captures the fragmented consumption needs of modern people. Similar scenes can be seen in many cities' ride hailing services recently - coffee, snacks, umbrellas, shoes, socks, and other daily necessities are placed on the small table in the back seat. Passengers can scan the QR code if they want to buy, and ignore them if they don't. I learned through online browsing that this kind of "in car side job" is quietly infiltrating into the daily lives of many people.

This kind of business can be done by convenience and "not disturbing". The driver doesn't force it, passengers can scan the code if they want to buy, it doesn't matter if they don't want to buy. The transaction is simple and natural, which not only does not delay the trip, but also solves the small needs of emergency response.

However, when new things come out, rules must be established. Safety comes first, drivers should not be distracted by selling things while driving. The cleanliness of food and the reliability of daily necessities cannot be solely determined by passengers themselves. If the platform can be monitored, such as establishing a record and evaluation mechanism, to ensure that reliable drivers are recognized and those who are slacking off in troubled waters are screened out, then this path can be taken in the long run.

To put it simply, the success of "in car side businesses" depends not on whether they can be sold, but on how they are managed. Clear rules and effective implementation create a vibrant atmosphere in urban life, as well as a clever tool to stimulate consumption and revitalize the economy.

Editor in Chief: Zhou Zezhong

First instance: Zhou Zezhong

Second instance: Ouyang Jinyu

Third instance: Wang Lisheng