库迪咖啡携手埃塞邦加大学 深化全球原产地咖啡战略合作Kudi Coffee collaborates with University of Ethiopia to deepen global origin coffee strategic cooperation
来源:环球网
【环球网财经综合报道】5月3日,埃塞俄比亚邦加,库迪咖啡与埃塞俄比亚顶尖咖啡科研学府邦加大学正式签署战略合作备忘录。邦加大学校长Dr.Degela、库迪咖啡高级副总裁郑伟杰携双方代表共同出席签约仪式。
根据合作备忘录,双方将建立长期深度战略合作伙伴关系,携手共建专业咖啡杯测品控实验室,通过校企联动模式定向培养咖啡领域复合型专业人才;同时合力赋能阿拉比卡咖啡发源地Kaffa产区,打造原产地公共品牌,进一步夯实库迪在咖啡源头的品质话语权与资源掌控力。

埃塞俄比亚是阿拉比卡咖啡的原生发源地与核心黄金产区,孕育出的阿拉比卡咖啡豆风味层次丰富、香气馥郁纯净、酸甜平衡度极佳,整体品质享誉全球。耶加雪菲等一众世界级知名精品咖啡产区皆发源于此,深受全球咖啡爱好者青睐。邦加大学作为埃塞俄比亚标杆级咖啡科研高校,亦是全球唯一拥有咖啡科学本、硕、博完整学科体系的顶尖院校。本次产学研深度携手,将全面强化库迪全球咖啡供应链专业实力,进一步拔高品牌行业专业形象与全球影响力。
未来,库迪咖啡将持续深耕埃塞俄比亚核心咖啡产区,以校企产学研协同为核心抓手,筑牢原产地品质根基,坚守可持续、高标准的全球咖啡供应链发展理念。依托权威学术科研赋能与全球化渠道布局优势,持续释放 Kaffa 原生咖啡产地核心价值,迭代升级产品力与品牌专业壁垒,携手全球产业伙伴共建稳定优质、长期共生、互利共赢的国际化精品咖啡产业生态。
库迪咖啡作为全球咖啡连锁品牌,业务遍及6大洲,33个国家及地区,门店数量超过18000家,位居全球第三。库迪咖啡以科技驱动变革,秉持“好咖啡源自好原料”的品牌理念,致力于为客户提供高品质、高性价比和高便利性的产品和年轻时尚的品牌体验。库迪咖啡是阿根廷国家足球队全球赞助商。自2022年10月公司成立以来连续三年在IIAC国际咖啡品鉴大赛上获得多项金奖。(陈十一)
Source: Global Network
On May 3rd, in Bangka, Ethiopia, Kudi Coffee and Bangka University, a top coffee research institution in Ethiopia, officially signed a memorandum of strategic cooperation. Dr. Degela, President of Bangka University, and Zheng Weijie, Senior Vice President of Kudi Coffee, attended the signing ceremony with representatives from both sides.
According to the memorandum of cooperation, both parties will establish a long-term and deep strategic partnership, jointly build a professional coffee cup testing and quality control laboratory, and cultivate compound professional talents in the coffee field through a school enterprise linkage model; At the same time, we will work together to empower the Kaffa production area, the birthplace of Arabica coffee, and create a public brand of origin, further consolidating Kudi's quality discourse power and resource control in the coffee industry.
Ethiopia is the original birthplace and core gold producing area of Arabica coffee, nurturing Arabica coffee beans with rich flavor layers, rich and pure aroma, excellent balance of sweet and sour, and overall quality renowned worldwide. Many world-renowned premium coffee producing regions, such as Yegashefe, originated here and are highly favored by coffee enthusiasts worldwide. Bangka University, as a benchmark coffee research university in Ethiopia, is also the only top university in the world with a complete discipline system of coffee science, including bachelor's, master's, and doctoral degrees. This in-depth collaboration between industry, academia, and research will comprehensively strengthen the professional strength of Kudi's global coffee supply chain, further enhancing the brand's professional image and global influence in the industry.
In the future, Kudi Coffee will continue to deeply cultivate the core coffee producing areas in Ethiopia, with school enterprise industry university research collaboration as the core focus, to build a solid foundation of origin quality, and adhere to the sustainable and high standard global coffee supply chain development concept. Relying on authoritative academic research empowerment and the advantages of global channel layout, we will continue to release the core value of Kaffa's native coffee production area, iteratively upgrade product strength and brand professional barriers, and work together with global industry partners to build a stable, high-quality, long-term symbiotic, and mutually beneficial international boutique coffee industry ecosystem.
As a global coffee chain brand, Kudi Coffee operates in 33 countries and regions across 6 continents, with over 18000 stores, ranking third in the world. Kudi Coffee is driven by technology and adheres to the brand philosophy of "good coffee comes from good ingredients". We are committed to providing customers with high-quality, cost-effective, and convenient products, as well as a youthful and fashionable brand experience. Kudi Coffee is a global sponsor of the Argentine national football team. Since its establishment in October 2022, the company has won multiple gold awards at the IIAC International Coffee Tasting Competition for three consecutive years. (Chen Shiyi)