容声冰箱×咖啡展 一对“跨界CP”再次相约Rongsheng Refrigerator x Coffee Exhibition: A Pair of "Cross border CPs" Meet Again

7月24日-26日，2026 CAFEEX深圳咖啡展成功举办。这场咖啡行业盛会，吸引精品咖啡、咖啡设备、咖啡器具、巧克力品牌以及威士忌与酒类等领域600余家国内外品牌参展，覆盖从生豆、烘焙、冲煮到品饮体验的完整链条。在这片属于咖啡的场域里，一个看似“不搭界”的品牌——容声冰箱，再次出现在展商名单中。

一个专业冰箱品牌，为何会对咖啡展情有独钟？回看历届深圳咖啡展，其核心受众都是追求生活品质的年轻消费群体和专业人士，这与容声冰箱希望触达的新一代消费主力高度契合。通过在咖啡这一年轻化、高频次场景中持续亮相，容声冰箱不仅能够展示其“养鲜科技”“自动制冰”等领域的技术实力，更将品牌与“品质生活”“新鲜体验”等关键词深度绑定，增强了其与年轻消费群体之间的情感连接。

今年深圳咖啡展，容声冰箱携曦望W80、大冰象、方糖2.0机皇、方糖2.0机皇pro等四款主力产品参展。四款产品各具特色，都是回应市场消费需求的“扛鼎之作”。

曦望W80冰箱，作为容声冰箱养鲜科技的代表作，满足了当前消费者对“精致生活”的高端想象；大冰象则精准回应了“囤鲜族”的诉求，其搭载的-36℃深冷锁鲜技术，配合267升超大冷冻空间和3.5公斤/12小时的大冻力，足以满足家庭所需各类食材的储鲜需求；方糖2.0机皇pro与方糖2.0机皇则代表了容声冰箱在健康储鲜领域的最新成果，对于咖啡现制饮品、奶制品等风味敏感的食材而言，这一技术意味着更纯净的储存环境，让纯真风味能够得到最大程度的保留。

在咖啡消费场景中，“冰”是不可或缺的元素。容声冰箱精准捕捉这一需求，其自动制冰技术成为本次展会的一大亮点。据了解，容声冰箱的自动制冰功能在关键部件上采用抗菌材质，抗菌率可达99.99%。快速制冰模式下，60分钟内即可完成一波制冰，普通模式下24小时制冰量达1.29kg。对于喜爱冰咖啡、冰饮的消费者来说，这意味着在家中就能随时享受到“洁净冰”带来的冰爽体验。

从跨行业开展“寻鲜之旅”到跨界参展，容声冰箱用行动表达了其用科技守护食材本真味道的决心以及和更广大消费群体交流对话的诚意。业内观察人士认为，我们清晰看到，容声冰箱已构建起一个以“品质”“健康”“责任”为核心的品牌叙事逻辑，这一逻辑超越产品本身，让生活方式、生活态度成为更重要的表达。

当逛展的观众在炎炎夏日漫走在各展台寻找心仪产品时，一杯手捧着的带着洁净冰块的咖啡，或许就是品质生活的最佳注脚。

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From July 24th to 26th, the 2026 CAFEEX Shenzhen Coffee Exhibition was successfully held. This coffee industry event attracted more than 600 domestic and foreign brands from the fields of specialty coffee, coffee equipment, coffee utensils, chocolate brands, as well as whiskey and alcohol, covering the complete chain from raw beans, roasting, brewing to drinking experience. In this coffee field, a seemingly "out of touch" brand - Rongsheng Refrigerator, has once again appeared on the exhibitor list.

Why does a professional refrigerator brand have a special fondness for coffee exhibitions? Looking back at previous coffee exhibitions in Shenzhen, the core audience has always been young consumers and professionals who pursue a better quality of life, which is highly compatible with the new generation of consumer targets that Rongsheng Refrigerator hopes to reach. By continuously appearing in the youthful and high-frequency scene of coffee, the Rongsheng refrigerator not only showcases its technological strength in areas such as "freshness preservation technology" and "automatic ice making", but also deeply binds the brand with keywords such as "quality life" and "fresh experience", enhancing its emotional connection with young consumer groups.

At this year's Shenzhen Coffee Expo, Rongsheng Refrigerator showcased four main products, including Xiwang W80, Da Bing Xiang, Fang Tang 2.0 Machine Emperor, and Fang Tang 2.0 Machine Emperor Pro. The four products have their own unique features and are all "masterpieces" that respond to market consumer demand.

The Xiwang W80 refrigerator, as a representative work of Rongsheng refrigerator freshness technology, meets the high-end imagination of current consumers for "exquisite life"; The Big Ice Elephant accurately responds to the demands of the "freshness hoarders", with its -36 ℃ deep freezing locking technology, combined with a super large freezing space of 267 liters and a freezing force of 3.5 kilograms/12 hours, sufficient to meet the storage needs of various food ingredients for families; The Fangtang 2.0 Machine Emperor Pro and Fangtang 2.0 Machine Emperor represent the latest achievements of Rongsheng refrigerators in the field of healthy fresh storage. For flavor sensitive ingredients such as freshly brewed coffee drinks and dairy products, this technology means a purer storage environment, allowing pure flavors to be preserved to the greatest extent possible.

In the coffee consumption scene, "ice" is an indispensable element. The Rongsheng refrigerator accurately captures this demand, and its automatic ice making technology has become a major highlight of this exhibition. It is understood that the automatic ice making function of the Rongsheng refrigerator uses antibacterial materials on key components, with an antibacterial rate of up to 99.99%. In the fast ice making mode, a wave of ice making can be completed within 60 minutes, while in the normal mode, the ice making capacity can reach 1.29kg in 24 hours. For consumers who love iced coffee and drinks, this means that they can enjoy the refreshing experience of "clean ice" at home at any time.

From carrying out a cross industry "journey of seeking freshness" to participating in cross-border exhibitions, Rongsheng Refrigerator has expressed its determination to use technology to protect the true taste of ingredients and its sincerity in communicating and dialogue with a wider consumer group through actions. Industry observers believe that we can clearly see that Rongsheng refrigerators have established a brand narrative logic centered on "quality," "health," and "responsibility," which goes beyond the product itself and makes lifestyle and attitude more important expressions.

As visitors stroll through the exhibition booths in the scorching summer, searching for their favorite products, a cup of coffee with clean ice cubes in hand may be the best footnote to a quality life.

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