2026滇池国际咖啡文化嘉年华将于8月启幕 打造咖旅融合新场景The 2026 Dianchi International Coffee Culture Carnival will kick off in August, creating a new scene of coffee tourism integration

2026-06-13 09:00:59 admin 3434
央广网昆明6月13日消息(记者 魏文青)6月12日,2026滇池国际咖啡文化嘉年华媒体见面会在昆明举行。记者从会上获悉,以“滇咖聚 万物生”为主题的2026滇池国际咖啡文化嘉年华将于8月1日至9日在昆明滇池沿岸举办,通过产业交流、文化体验、休闲消费等多元活动,持续打造云南咖啡文化品牌,展现“湖滨春城 山水花都”的城市魅力。

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发布会现场(央广网记者 魏文青 摄)

作为昆明重点打造的文旅IP,滇池国际咖啡文化嘉年华自2024年创办以来已连续举办两届。首届活动创下“最大规模咖啡品鉴派对”吉尼斯世界纪录,9天吸引65万人次参与;第二届活动实现滇池东西岸联动,累计接待游客280余万人次,成为云南“咖旅融合”的代表性活动之一。
据介绍,本届嘉年华围绕产业发展、文旅体验、消费场景和绿色理念四大方向进行全面升级,进一步推动咖啡产业与文旅消费深度融合。在产业板块,活动将引入“2026第二届云南瑰宝咖啡生豆大赛(云南卓越杯试点赛)”。赛事将于6月15日至25日举行,评选出的优质咖啡豆将在嘉年华期间向公众开放品鉴体验。同时,活动还将举办“万物生”滇池国际咖啡产业圆桌会,邀请行业专家、企业代表围绕云南咖啡产业发展展开交流,共同探索产业升级新路径。

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上一届云南卓越杯试点赛冠军庄园主理人赛敏作经验分享(央广网记者 魏文青 摄)

在体验板块,主办方将推出“滇池马咖松”、咖香花境滇岸巡游等特色活动,让市民游客在运动、休闲和观光中感受咖啡文化魅力。依托滇池绿道和沿湖生态资源,活动将打造兼具互动性和参与感的沉浸式体验场景。
在消费场景打造方面,本届嘉年华计划集结200辆咖啡车,创下历届之最。活动期间还将推出民族、潮流、爵士等多元主题演艺,以及写生展、晚霞音乐会等文化活动,让游客在湖光山色间体验春城慢生活。
值得关注的是,活动将联动滇池东西岸多个特色空间,设立彰美码头、丹霞营地、庾园、融创滇池后海、云南民族村、滇池西岸PAKK等六大分会场,构建覆盖休闲、运动、音乐、咖啡消费等多元业态的文旅体验网络。其中,滇池西岸将打造“咖啡+音乐+运动+电竞”潮流消费场景,通过音乐节、湖滨咖啡运动部落、热气球景观等活动,吸引更多年轻消费群体参与。
此外,本届嘉年华还将推出“海陆空咖啡漫游计划”“环保新生计划”等活动,将绿色发展理念融入活动全过程,实现文旅活动与滇池生态保护同频共振。
昆明市文旅集团相关负责人表示,本届嘉年华将进一步推动云南咖啡产业与城市消费场景融合发展,持续提升“咖旅融合”品牌影响力,打造展示昆明城市形象和云南咖啡文化的重要窗口。
据了解,活动结束后,多个咖啡商业项目还将实现常态化运营,持续丰富滇池沿岸消费业态,为昆明文旅产业高质量发展注入新活力。

Kunming, June 13th (Reporter Wei Wenqing) - On June 12th, the 2026 Dianchi International Coffee Culture Carnival media conference was held in Kunming. The reporter learned from the meeting that the 2026 Dianchi International Coffee Culture Carnival, with the theme of "Dian Coffee Gathers All Things to Live", will be held along the Dianchi Lake in Kunming from August 1st to 9th. Through various activities such as industrial exchanges, cultural experiences, and leisure consumption, it will continue to build Yunnan's coffee culture brand and showcase the urban charm of "Lakeside Spring City, Landscape and Flower City".

On site press conference (photo by Wei Wenqing, reporter from China National Radio)

As a key cultural and tourism IP developed by Kunming, the Dianchi International Coffee Culture Carnival has been held for two consecutive sessions since its establishment in 2024. The first event set a Guinness World Record for the largest coffee tasting party, attracting 650000 participants in 9 days; The second event achieved linkage between the east and west banks of Dianchi Lake, receiving over 2.8 million visitors and becoming one of the representative activities of Yunnan's "coffee tourism integration".

It is reported that this carnival will comprehensively upgrade around four directions: industrial development, cultural and tourism experience, consumption scenarios, and green concepts, further promoting the deep integration of the coffee industry and cultural and tourism consumption. In the industrial sector, the event will introduce the "2026 Second Yunnan Treasure Coffee Green Bean Competition (Yunnan Excellence Cup Pilot Competition)". The competition will be held from June 15th to 25th, and the selected high-quality coffee beans will be available for public tasting during the carnival period. At the same time, the event will also hold the "All Things Live" Dianchi International Coffee Industry Roundtable, inviting industry experts and business representatives to exchange ideas on the development of Yunnan's coffee industry and jointly explore new paths for industrial upgrading.

Experience sharing by Sai Minzuo, the manager of the champion estate of the previous Yunnan Excellence Cup pilot competition (photo by Wei Wenqing, a reporter from China National Radio)

In the experience section, the organizer will launch special activities such as "Dianchi Horse Curry Pine" and "Coffee Fragrance Flower Landscape Yunnan Coast Tour", allowing citizens and tourists to experience the charm of coffee culture in sports, leisure, and sightseeing. Relying on the Dianchi Lake Greenway and the ecological resources along the lake, the event will create an immersive experience scene that combines interactivity and participation.

In terms of creating consumer scenarios, this year's carnival plans to gather 200 coffee trucks, setting a record for the most in history. During the event, a variety of themed performances such as ethnic, trendy, and jazz performances will be launched, as well as cultural activities such as sketching exhibitions and sunset concerts, allowing tourists to experience the slow life of the spring city amidst the lake and mountain scenery.

It is worth noting that the event will link multiple characteristic spaces on the east and west banks of Dianchi Lake, setting up six sub venues including Zhangmei Pier, Danxia Camp, Yuyuan, Rongchuang Dianchi Houhai, Yunnan Ethnic Village, and PAKK on the west bank of Dianchi Lake, to build a cultural and tourism experience network covering diverse formats such as leisure, sports, music, and coffee consumption. Among them, the west bank of Dianchi Lake will create a trendy consumption scene of "coffee+music+sports+e-sports", attracting more young consumer groups to participate through activities such as music festivals, lakeside coffee sports tribes, and hot air balloon landscapes.

In addition, this carnival will also launch activities such as the "Sea, Land, and Air Coffee Roaming Plan" and the "Environmental Protection New Life Plan", integrating the concept of green development into the entire process of the event, achieving resonance between cultural and tourism activities and ecological protection of Dianchi Lake.

The relevant person in charge of Kunming Culture and Tourism Group stated that this carnival will further promote the integrated development of Yunnan coffee industry and urban consumption scenes, continuously enhance the brand influence of "coffee tourism integration", and create an important window to showcase Kunming's urban image and Yunnan coffee culture.

It is reported that after the event, multiple coffee commercial projects will continue to operate on a regular basis, enriching the consumer industry along the Dianchi Lake and injecting new vitality into the high-quality development of Kunming's cultural and tourism industry.

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