以赛赋能兴隆咖啡产业，海南万宁同步举办拉花大赛、微批次咖啡豆竞拍会Empowering Xinglong Coffee Industry with Competition, Hainan Wanning Simultaneously Hosts Flower Pulling Competition and Micro Batch Coffee Bean Auction

7月19日，两场咖啡产业特色活动在正大·兴隆咖啡文化园接连举办。上午全民拉花赛事收官，下午微批次精品咖啡豆竞价会落槌，一技一产两场活动相辅相成，既有助于提升咖啡从业者和爱好者的专业技艺，又打通了精品咖啡豆价值交易渠道，旨在为万宁兴隆咖啡产业注入年轻活力与市场动能。

上午举行的“正大兴隆杯”全民拉花大赛由万宁市兴隆咖啡行业协会主办、正大·兴隆咖啡文化园承办。赛事采用行业通用盲评机制，从图案完整度、线条层次、创作难度、整体美学四大维度开展标准化评审，兼顾基础技法考核与创意表达空间。小组赛统一以爱心为命题作品，决赛放开自由创作，给选手充分发挥空间。

经过多轮比拼，选手温皓尔凭借均衡细腻的爱心拉花作品斩获冠军，张秋美、刘进生分获亚、季军。主办方为获奖选手定制专属咖啡器皿与文创周边，以赛事激励青年从业者深耕咖啡技艺。赛事相关负责人表示，常态化举办大众拉花赛事，旨在降低行业参赛门槛，挖掘青年咖啡人才，以竞技传播咖啡美学，夯实兴隆咖啡人才根基。

当日下午，第四场兴隆微批次咖啡豆竞价会如期开展。现场汇聚16款本地精品微批次咖啡豆，全程设置专业冲煮席位，由咖啡师精准把控研磨、水温、注水节奏，现场释放每款豆子独有的风土风味，参会客商先行完整品鉴，再开展理性竞价。

本次竞拍标王为“晚风2号—侨韵”咖啡豆，依托双重厌氧蜜处理工艺，呈现香茅、榴莲、柑橘、凤梨复合多层次风味，经过多轮举牌角逐，最终以265元每100克成交。整场竞拍持续两小时，各款特色微批次豆均找到市场买家。主办方介绍，本次竞拍所得部分收益将用于公益项目，实现产业发展与公益惠民双向兼顾。

据了解，兴隆持续常态化举办微批次咖啡豆专场竞拍，搭建产地、烘焙商、咖啡馆直连交易平台，让海南本土特色咖啡豆风味价值得到市场化定价，推动兴隆精品咖啡标准化、品牌化发展。两场活动落地的正大·兴隆咖啡文化园，是海南兴隆咖啡产业融合展示、交易、培训的核心载体，持续通过技能竞赛、咖啡豆拍卖、文化体验等多元业态，延伸咖啡全产业链条。

近年来，万宁依托兴隆华侨咖啡百年积淀，持续完善赛事、交易、研学、文旅融合发展模式，通过技能赛事培育青年从业群体，借助精品豆竞价打通产销链路，不断提升本地罗布斯塔精品咖啡市场辨识度，依托自贸港区位优势，助力海南特色热带作物产业提质增效。据悉，下一步当地还将持续推出系列咖啡文化活动，深挖侨乡咖啡文化内涵，推动兴隆咖啡产业向精品化、年轻化、国际化稳步迈进。

（中国日报社海南记者站 编辑：陈博文）

来源：中国日报网

On July 19th, two coffee industry themed events were held consecutively at the Zhengda Xinglong Coffee Culture Park. The morning national latte art competition came to an end, and the afternoon micro batch premium coffee bean bidding event ended. The two activities of "one technology, one production" complement each other, which not only helps to enhance the professional skills of coffee practitioners and enthusiasts, but also opens up channels for the value trading of premium coffee beans, aiming to inject young vitality and market momentum into Wanning Xinglong coffee industry.

The "Zhengda Xinglong Cup" National Flower Pulling Competition held in the morning was hosted by Wanning Xinglong Coffee Industry Association and organized by Zhengda Xinglong Coffee Culture Park. The competition adopts an industry wide blind evaluation mechanism, which conducts standardized evaluations from four dimensions: pattern completeness, line hierarchy, creative difficulty, and overall aesthetics, taking into account both basic technique assessment and creative expression space. The group stage will be based on the theme of love, while the final will allow for free creation, giving players ample space to express themselves.

After multiple rounds of competition, contestant Wen Haoer won the championship with his balanced and delicate heart-shaped flower pulling work, while Zhang Qiumei and Liu Jinsheng won the second and third place respectively. The organizer customizes exclusive coffee utensils and cultural and creative peripherals for the award-winning contestants, inspiring young practitioners to deepen their coffee skills through the competition. The person in charge of the event stated that holding regular public latte art competitions aims to lower the entry barriers for the industry, tap into young coffee talents, promote coffee aesthetics through competition, and solidify the foundation of talent in Xinglong Coffee.

In the afternoon of that day, the fourth Xinglong Micro Batch Coffee Bean Bidding Conference was held as scheduled. On site, 16 local premium micro batch coffee beans were gathered, with professional brewing seats set up throughout the process. The baristas precisely controlled the grinding, water temperature, and water injection rhythm, releasing the unique local flavor of each bean on site. Attendees first tasted the complete flavor before conducting rational bidding.

The winning bid of this auction is "Evening Breeze No. 2- Qiaoyun" coffee beans, which rely on dual anaerobic honey treatment technology to present a multi-layered flavor of lemongrass, durian, citrus, and pineapple. After multiple rounds of bidding, the final price was 265 yuan per 100 grams. The entire auction lasted for two hours, and all featured micro batches of beans found market buyers. The organizer stated that a portion of the proceeds from this auction will be used for public welfare projects, achieving a balance between industrial development and public welfare for the benefit of the people.

It is reported that Xinglong continues to hold regular micro batch coffee bean auctions, building a direct trading platform connecting production areas, roasters, and coffee shops, allowing Hainan's local specialty coffee bean flavor value to be priced in the market, and promoting the standardization and branding development of Xinglong's premium coffee. The Zhengda Xinglong Coffee Culture Park, where two events have landed, is the core carrier for the integration, exhibition, trading, and training of Hainan Xinglong's coffee industry. It continues to extend the entire coffee industry chain through diverse formats such as skill competitions, coffee bean auctions, and cultural experiences.

In recent years, Wanning has relied on the century old accumulation of Xinglong Overseas Chinese Coffee to continuously improve the development model of competition, trading, research and learning, and cultural tourism integration. Through skill competitions, it cultivates young professionals, and through the bidding of high-quality beans, it connects the production and sales chain, continuously improving the recognition of the local Robusta boutique coffee market. With the advantage of the free trade port area, it helps improve the quality and efficiency of Hainan's characteristic tropical crop industry. It is reported that in the next step, the local area will continue to launch a series of coffee culture activities, deeply explore the connotation of coffee culture in overseas Chinese hometowns, and promote the steady progress of Xinglong coffee industry towards refinement, youthfulness, and internationalization.

(Editor of China Daily Hainan Reporter Station: Chen Bowen)

Source: China Daily website