逛书展,喝咖啡,还有“书展限定”收藏册!就在星巴克移动咖啡车→Strolling through book fairs, drinking coffee, and having a limited edition book collection for book fairs! Just move the coffee cart at Starbucks →

2026-08-12 18:00:16 admin 2390

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8月12日至18日,2026上海书展暨“书香中国”上海周以上海展览中心、上海书城“双主场”的形式,携满城书香如约而至。今天上午(8月12日),记者在上海展览中心2号门,又一次见到了上海书展的“老朋友”星巴克。

今年书展期间,星巴克移动咖啡车将继续把咖啡香揉进缕缕墨香中,为广大书迷和咖啡爱好者准备好满满新意:一杯当季限定新品——盛满120朵桂花香气、口感绵密温柔的金桂拿铁或星巴克臻选®单产地冷萃;

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一份专属打卡惊喜——在上海书展移动咖啡车购买任意两杯大杯饮品,就有机会获得“书展限定”的《书香此刻》收藏册一本(数量有限,赠完为止)。

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另外,星巴克还参与到静安书展票根经济活动中。进入“静安GO”小程序“上海书展活动专区”,上传2026年上海书展票根,平台自动完成识别并核验通过后,就可以领取书展周边6家参与门店(上海中信泰富1F店、上海中信泰富3F店、波特曼店、金鹰店、静安嘉里中心1F店、越洋广场1F店)的优惠推送,并在相应门店享受免费升杯活动,让逛展的余温顺着咖啡香,从书展现场延续到城市的街角。

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记者还从星巴克了解到一个好消息。星巴克近期刚刚焕新的“兴趣社区空间”新增“读书友好空间”与“乐迷友好空间”两大主题。目前,上海已有20多家星巴克门店完成“读书友好空间”升级,将致力于营造安静松弛、暖意融融的阅读氛围,欢迎每一位爱书人带上一本好书、点一杯心仪的咖啡,在专属的慢时光里,让读书变成日常生活中近在咫尺的轻松享受。

未来,星巴克“读书友好空间”还将不定期举办各类读书主题活动,以咖啡为载体,以文化为纽带,为忙碌的都市人打造一处身边的精神栖所,让日常的小美好,随时都能触手可及。

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记者:邢蓓琳

图片:邢蓓琳

视频:楼英俊

编辑:徐悦琳

转载请注明来自上海静安官方微信

From August 12th to 18th, 2026 Shanghai Book Fair and "Bookish China" Shanghai Week will be held in the form of a "dual home" of Shanghai Exhibition Center and Shanghai Book City, bringing the fragrance of books throughout the city as scheduled. This morning (August 12th), the reporter once again saw Starbucks, an old friend of the Shanghai Book Fair, at Gate 2 of the Shanghai Exhibition Center.

During this year's book fair, Starbucks' mobile coffee cart will continue to blend the aroma of coffee into the strands of ink, preparing a full of new ideas for the vast number of book fans and coffee enthusiasts: a seasonal limited edition new product - a Jin Gui Latte filled with the fragrance of 120 osmanthus flowers, with a dense and gentle taste, or Starbucks' ultimate selection ® Per unit yield cold extraction;

An exclusive check-in surprise - by purchasing any two large drinks from the mobile coffee cart at the Shanghai Book Fair, you will have the opportunity to receive a limited edition of the "Book Fragrance Now" collection book (limited quantity, while supplies last).

In addition, Starbucks also participates in the ticket economy activities of Jing'an Book Fair. Enter the "Shanghai Book Fair Activity Zone" of the "Jing'an GO" mini program, upload the 2026 Shanghai Book Fair ticket stub, and the platform will automatically recognize and verify it. After passing, you can receive promotional offers from the six participating stores around the book fair (Shanghai CITIC Taifu 1F store, Shanghai CITIC Taifu 3F store, Portman store, Golden Eagle store, Jing'an Kerry Center 1F store, and Yueyang Plaza 1F store), and enjoy free cup raising activities at the corresponding stores, allowing visitors to enjoy the aroma of coffee from the book fair site to the street corners of the city.

The reporter also learned some good news from Starbucks. Starbucks recently refreshed its "Interest Community Space" with two new themes: "Reading Friendly Space" and "Music Fan Friendly Space". At present, more than 20 Starbucks stores in Shanghai have completed the upgrade of "book friendly spaces", dedicated to creating a quiet, relaxed, and warm reading atmosphere. Every book lover is welcome to bring a good book and order a cup of their favorite coffee, making reading a relaxing and accessible experience in daily life in their exclusive slow time.

In the future, Starbucks' "Reading Friendly Space" will also hold various reading themed activities from time to time, using coffee as a carrier and culture as a link, to create a spiritual sanctuary for busy urbanites, making daily small beauties within reach at any time.

Reporter: Xing Beilin

Image: Xing Beilin

Video: Handsome Lou

Editor: Xu Yuelin

Please indicate that the repost is from the official WeChat account of Jing'an, Shanghai

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