高铁载来“清凉流量”,也载来“咖啡香”High speed rail brings both "cool traffic" and "coffee aroma"

2026-08-12 17:00:35 admin 3226

不产咖啡的城市,却催生了咖啡消费的繁荣新景?近日,央视《新闻联播》将镜头对准贵阳——不产咖啡的贵阳,竟开出了3000多家咖啡馆,咖啡消费量年均增长近50%,提供了超1.5万个就业岗位。游客在花溪瀑布旁、在光影溶洞里,边品咖啡边享清凉,“清凉经济”正为贵州带来火热流量。

一组亮眼的经济数据,更直观印证了城市活力的崛起。有数据表明,今年上半年,贵阳住宿和餐饮业投资同比增长31.0%,文化、体育和娱乐业投资更是暴涨146.4%,新建商品房销售面积也实现了3.5%的正增长。看似独立的行业数据,背后有着共同的底层逻辑:日趋密集的高铁网,正在重塑贵州的客流格局、消费格局和发展格局。

高铁重塑消费场景。过去,提及贵州旅游,人们想到的是黄果树、苗寨、酸汤鱼。现如今,随着沪昆、贵南、成贵等高铁织线成网,贵州与周边省市实现高效互联互通,省内城际动车公交化开行,彻底实现了“快旅慢游”的出行转变。游客不再步履匆匆,停留时长更长、体验需求更细,从单一观光转向沉浸式、品质化休闲。正是这种从容的旅行节奏,让山水间喝咖啡、山野里慢度假,成为夏日出游的全新潮流。

交通孵化商业创新。自暑运启动以来,贵州铁路累计发送旅客超900万人次。庞大且持续的客流,为餐饮、住宿、休闲新业态筑牢了市场基础。客流跟着高铁走,投资跟着客流来,是区域经济发展最朴素的规律。正是高铁带来的便捷出行、高频流动,让游客愿意来、留得住、慢下来,也让3000余家咖啡馆能够落地生根、持续红火。交通通达度的持续提升,打破了地域时空限制,为城市小众业态、潮流经济提供了生存与壮大的空间。

不产咖啡,却火了咖啡消费;坐拥山水,更盘活了城市经济。贵阳咖啡消费的火爆,是高铁时代城市转型发展的生动缩影。这也充分说明,新时代的城市发展,早已不再局限于本土物产、原生资源的束缚。依托优质清凉生态,叠加高铁枢纽的流通优势,城市可以主动对接全国消费市场,创造全新消费场景、培育新兴产业业态,让资源优势真正转化为发展优势。

清凉山水是贵州的天然底色,四通八达的高铁是城市发展的硬核底气。这个盛夏,贵州以青山绿水发出夏日邀约,高铁以速度与联通把美好风景送往全国。山间清风与街角咖香相融、自然风光与潮流经济共生,高铁承载的不仅是南来北往的旅客,更是一座城市源源不断的生机、活力与未来。(胡慧 林钊慕)来源:中国日报网

A city that does not produce coffee has given rise to a prosperous new landscape of coffee consumption? Recently, CCTV News of CCTV focused its attention on Guiyang, a city that does not produce coffee, and opened more than 3000 coffee shops. The annual average growth of coffee consumption was nearly 50%, providing more than 15000 jobs. Tourists enjoy the coolness while sipping coffee by the Huaxi Waterfall and in the Light and Shadow Cave, and the "cool economy" is bringing hot traffic to Guizhou.

A set of impressive economic data more intuitively confirms the rise of urban vitality. Data shows that in the first half of this year, investment in the accommodation and catering industry in Guiyang increased by 31.0% year-on-year, while investment in the cultural, sports, and entertainment industries surged by 146.4%. The sales area of newly-built commercial housing also achieved a positive growth of 3.5%. Seemingly independent industry data, there is a common underlying logic behind it: the increasingly dense high-speed rail network is reshaping Guizhou's passenger flow pattern, consumption pattern, and development pattern.

High speed rail reshapes the consumer scene. In the past, when it came to tourism in Guizhou, people thought of Huangguoshu, Miaozhai, and Sour Soup Fish. Nowadays, with the establishment of high-speed rail networks such as Shanghai Kunming, Guinan, and Chengdu Guizhou, Guizhou has achieved efficient interconnection with surrounding provinces and cities, and the intercity high-speed trains and buses within the province have been converted into public transportation, completely realizing the transformation of "fast travel and slow travel". Tourists are no longer in a hurry, with longer stays and finer experiential needs, shifting from single sightseeing to immersive and quality leisure. It is precisely this leisurely pace of travel that has made drinking coffee between mountains and rivers and leisurely vacationing in the mountains and wilderness a new trend for summer travel.

Transportation incubation business innovation. Since the start of summer transportation, Guizhou Railway has transported over 9 million passengers. The huge and sustained passenger flow has laid a solid market foundation for the new business forms of catering, accommodation, and leisure. The most basic law of regional economic development is that passenger flow follows high-speed rail and investment follows passenger flow. It is the convenience and frequent mobility brought by high-speed rail that makes tourists willing to come, stay, and slow down, and also allows more than 3000 coffee shops to take root and continue to thrive. The continuous improvement of transportation accessibility has broken the geographical and temporal limitations, providing a space for the survival and growth of urban niche businesses and trendy economies.

Not producing coffee, but igniting coffee consumption; Sitting on mountains and waters, it further revitalizes the urban economy. The booming coffee consumption in Guiyang is a vivid reflection of the urban transformation and development in the era of high-speed rail. This also fully demonstrates that urban development in the new era is no longer limited to local products and resources. Relying on high-quality and cool ecology, combined with the circulation advantages of high-speed rail hubs, cities can actively connect with the national consumer market, create new consumption scenarios, cultivate emerging industrial formats, and truly transform resource advantages into development advantages.

The cool mountains and waters are the natural background of Guizhou, and the well connected high-speed rail is the backbone of urban development. This summer, Guizhou has sent out a summer invitation with its green mountains and clear waters, and high-speed rail has sent beautiful scenery to the whole country with speed and connectivity. The mountain breeze blends with the street corner coffee aroma, and the natural scenery coexists with the trendy economy. The high-speed rail not only carries passengers traveling from south to north, but also a continuous source of vitality, energy, and future for a city. (Hu Huilin Zhaomu)

Source: China Daily website

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