首届粤港澳大湾区咖啡产业博览会在惠州启幕The first Guangdong Hong Kong Macao Greater Bay Area Coffee Industry Expo kicked off in Huizhou
The first Guangdong Hong Kong Macao Greater Bay Area Coffee Industry Expo kicked off on August 28th in Huizhou, Guangdong. Based on the super large consumer market and location advantages of the Greater Bay Area's opening up to the outside world, the expo set up exhibition areas for coffee beans, equipment, baking events, and industrial supporting services, and built an industry platform that integrates exhibition and trading, production and sales docking, and resource aggregation.
This expo brings together well-known brand enterprises in industries such as Zhengda Pu'er, Robock Coffee, and Vietnam Zhongyuan Legend. The coffee green bean trade resources cover global gold producing areas such as Indonesia, Colombia, Vietnam, and Yunnan, China, and gather cutting-edge equipment for baking, extraction, and intelligent processing, opening up a two-way circulation channel from "domestic production areas, bay area markets, and global supply chains".
On the same day, a special signing session was held at the opening ceremony to promote the implementation of multiple cooperation projects such as Yunnan origin order agriculture and coffee bean supply chain warehousing, further improving the coffee industry ecology in the Greater Bay Area.
During the Expo, the Greater Bay Area Coffee Bean Trading Platform was officially launched, providing global centralized procurement trading, bonded distribution and circulation, blockchain traceability, supply chain finance, and industry data services. It also showcased the public bonded warehouses and distribution centers of the Greater Bay Area base, building an integrated model of "online trading+bonded warehousing+smart distribution", and filling the gaps in cross-border coffee circulation and digital services in the Greater Bay Area.
On the day of the event, the establishment meeting of the Coffee Standardization Technical Committee of the All China Federation of Supply and Marketing Cooperatives was held in Huizhou, bringing together more than 30 core industry entities such as industry associations, research institutions, and leading enterprises to systematically promote the construction of a standardized system for the entire coffee industry chain.
In addition, this expo will hold six industry themed sharing sessions, focusing on cutting-edge fields such as standardized coffee cultivation, deep processing, digital supply chain, cross-border trade, and brand operation for exchanges. (End)