一杯咖啡,串起山海情!临沧精品咖啡走进崇明A cup of coffee, connecting the mountains and seas! Lincang boutique coffee enters Chongming
日前,“山海相逢 咖香满瀛——临沧精品咖啡推介会”在堡镇丁坝夜市广场举办。本次活动以咖啡为媒,深化崇明与临沧东西部协作,推动两地产业互动与消费帮扶,让临沧精品咖啡走进崇明市场,让崇明资源对接临沧发展,以一杯咖啡为纽带,搭建起交流合作、互利共赢的坚实桥梁。
活动现场,临沧咖啡企业搭建特色集市,将原汁原味的临沧咖啡豆带到崇明群众身边。崇明本地咖啡企业、商户代表齐聚现场,与临沧企业面对面洽谈,精准对接需求、共寻合作商机。


临沧在崇挂职干部马云颖率先登台,推介“遇见临沧·如回故乡”疗休养路线,详细介绍路线特色、行程安排及配套服务,诚挚邀请崇明各界人士走进临沧,沉浸式感受其自然之美与人文风情,深化两地文旅与疗休养领域协作。
随后,5家临沧优质咖啡企业代表依次亮相,围绕自身品牌优势、产品特色及种植加工工艺展开推介。作为云南咖啡重点产区,临沧地处全球咖啡种植黄金带,独特气候造就了咖啡“浓而不苦、酸而不烈、醇香浓厚、带果酸味”的独特风味,多数产品达到国际精品咖啡标准,赢得现场嘉宾广泛关注。

签约环节成为推介会核心亮点,标志着两地协作从交流走向落地。现场,临沧咖啡企业与“崇明好物”线上平台签订合作协议,借助该平台资源整合、渠道拓展优势,实现“临品入沪”精准对接,让崇明市民足不出户就能品尝到临沧优质咖啡;同时,崇明意向企业与临沧咖啡企业签订合作意向协议,将围绕咖啡采购、产品研发、渠道共享等方面深化合作,拓宽临沧咖啡市场覆盖面,推动两地咖啡产业协同升级。


据悉,本次推介会是两地深化东西部协作的具体举措,既是临沧咖啡产业展示实力、扩大品牌影响力的重要窗口,也是两地依托资源优势、实现互补共赢的生动实践。下一步,两地将以此次活动为契机,持续搭建交流合作平台,推动临沧咖啡产业与崇明文旅、消费市场深度融合,深化疗休养、农产品产销等领域合作,让咖啡纽带凝聚山海深情,助力东西部协作再上新台阶,共谱乡村振兴与产业高质量发展新篇章。
记者:柯海昕
编辑:陆海华
责编:李琳、陆海华
上观号作者:上海崇明
Recently, the "Meeting Mountains and Seas, Fragrant with Coffee - Lincang Boutique Coffee Promotion Conference" was held at the Dingba Night Market Square in Baozhen. This event uses coffee as a medium to deepen the cooperation between Chongming and the eastern and western parts of Lincang, promote industrial interaction and consumer assistance between the two places, bring Lincang specialty coffee into the Chongming market, connect Chongming resources with Lincang's development, and use a cup of coffee as a link to build a solid bridge for communication, cooperation, mutual benefit and win-win results.
At the event site, Lincang coffee companies set up a specialty market to bring authentic Lincang coffee beans to the people of Chongming. Representatives of local coffee companies and merchants in Chongming gathered at the scene to have face-to-face negotiations with enterprises in Lincang, accurately matching needs and jointly seeking cooperation opportunities.
Ma Yunying, a former official in Chongqing, took the lead on stage to promote the "Meeting Lincang, Like Returning to Hometown" recuperation route. She provided a detailed introduction to the route's features, itinerary, and supporting services. She sincerely invited people from all walks of life in Chongming to visit Lincang and immerse themselves in its natural beauty and cultural customs, deepening cooperation in the fields of culture, tourism, and recuperation between the two places.
Subsequently, representatives from five high-quality coffee companies in Lincang appeared one after another, promoting their own brand advantages, product features, and planting and processing techniques. As a key coffee producing area in Yunnan, Lincang is located in the golden belt of global coffee cultivation. Its unique climate has created a unique flavor of coffee that is "strong but not bitter, sour but not strong, mellow and strong, with a fruity acidity". Most of its products meet international standards for premium coffee and have won widespread attention from guests on site.
The signing process has become the core highlight of the promotion event, marking the transition of cooperation between the two regions from exchange to implementation. On site, Lincang Coffee Enterprise signed a cooperation agreement with the "Chongming Good Things" online platform, leveraging the platform's resource integration and channel expansion advantages to achieve precise docking of "Linpin entering Shanghai", allowing Chongming citizens to taste high-quality Lincang coffee without leaving their homes; At the same time, Chongming intends to sign a cooperation intention agreement with Lincang coffee enterprises, deepening cooperation in coffee procurement, product research and development, channel sharing and other aspects, expanding the coverage of Lincang coffee market, and promoting the coordinated upgrading of the coffee industry in the two places.
It is reported that this promotion event is a specific measure for deepening cooperation between the eastern and western regions of the two places. It is not only an important window for the Lincang coffee industry to showcase its strength and expand its brand influence, but also a vivid practice for the two places to rely on their resource advantages and achieve complementary win-win results. Next, the two regions will take this event as an opportunity to continue building a platform for exchange and cooperation, promoting the deep integration of the Lincang coffee industry with Chongming's cultural tourism and consumer markets, and deepening cooperation in areas such as chemotherapy, rest, and agricultural product production and sales. This will unite the deep affection between the mountains and the sea, help the cooperation between the east and the west to reach a new level, and jointly write a new chapter in rural revitalization and high-quality industrial development.
Reporter: Ke Haixin
Editor: Lu Haihua
Editor in Chief: Li Lin, Lu Haihua
Shangguan account author: Chongming, Shanghai