一杯咖啡串联起街巷烟火 龙岗咖啡一条街“啡常有意思”A cup of coffee connects the streets and alleys with fireworks. Longgang Coffee Street is often interesting

2026-06-22 10:00:23 admin 2346

图片关键词

▲龙岗咖啡派对吸引市民。本组图片由主办方提供

深圳新闻网2026年6月22日讯(深圳报业集团记者 李其聪 李鸿婷) 柠檬的明黄撞上咖啡的醇棕,是什么颜色?这个端午节假期,龙岗区龙城街道吉祥社区的“咖啡派对”给出了答案,是“有意思”的颜色。
6月18日,吉祥社区正式发布“啡常有意思”IP,并在龙岗万科广场&鸿基商业街同步启幕“啡常有意思”咖啡派对,掀起持续4天的“咖啡+”街头狂欢。一杯咖啡串联起街巷烟火与商圈潮流,也为龙岗“有意思生活年”写下了一个鲜活的社区注脚。
街道生活地图亮相
坐落在龙岗中心区的鸿基商业街,咖啡香气与市民生活交织,聚拢着温暖人心的烟火气,让你不自觉地放慢脚步。短短约250米街巷,容纳十余家独立咖啡馆。渐渐地,这里成了咖啡迷们口口相传的龙岗“咖啡一条街”。
依托“啡常有意思”IP,吉祥社区将以龙岗“咖啡一条街”为载体,跳出单一商业街区的传统定位,持续联动万科广场、世贸百货等核心商圈,西埔新居客家古民居等人文资源,以及街道、社区的各类惠民服务资源,聚焦“啡常AI”“啡常次元”“啡常文艺”“啡常邻里”等“咖常有意思”板块,常态化开展系列服务活动。
为“有意思”打Call,在“啡常有意思”IP发布仪式上,龙城街道也同步重磅推出“趣龙城·有意思”电子地图。随后,GAOODI高地、野趣咖啡、梨屋咖啡、龙誉·嘴舞咖啡店、胖甜等商户,获颁“啡常有意思·特色咖啡品牌”牌匾。
柠檬配咖啡跨界出圈
“你今天穿咖色和黄色了吗?”成了“啡常有意思”咖啡派对的接头暗号。黄色呼应万科广场“柠檬小镇”的明黄,咖色对应咖啡派对的醇棕。“柠檬配咖啡”的跨界组合,让商圈与街巷在色彩中完成了一次默契联动。
“啡常邻里·有意思寻趣”打卡路线串联起咖啡一条街与万科商圈,见面礼、参与礼、集赞礼、消费礼四重福利,让市民在穿街走巷中感受“有意思”的寻趣体验。
市集现场,30个特色摊位涵盖精品特色咖啡、创意文创手作、AI科技与便民生活。不少市民手捧一杯咖啡,边逛边拍,打卡领完“见面礼”,再在摊位前定格几张美照。最吸睛的当属AI元素,灵动酷炫的智能机器狗巡街互动,引来大小朋友驻足围观。国风巡游、宋韵汉服表演与机器人武术表演同台呈现,沉浸式演绎潮流与古韵的碰撞。
在万科广场逛完,拐个弯就是龙岗“咖啡一条街”,多元体验同步展开。手工钩织体验、无人机与车辆模型科技体验、低碳生活艺术创作、中考青春应援绘画、街区建设意见收集……一场有意思的咖啡派对,让烟火生活有滋味,也让精细治理浸润人心。
以“咖”为媒赋能基层治理
从2023年的“龙岗有咖位”到如今的“啡常有意思”,吉祥社区以“咖”为媒,4年迭代沉淀,持续通过落地创意惠民活动,推动龙岗“咖啡一条街”焕新升级,以“有意思体验”赋能社区居民美好生活。
来自深圳北理莫斯科大学的俄罗斯留学生微拉打卡咖啡派对后,对龙岗“有意思”的生活也有了自己的理解:“漫步街区能打卡各式特色点位,逛起来十分治愈。这类贴近日常的线下活动,能让一座城区的生活变得格外有意思。”
吉祥社区相关负责人告诉记者:“我们希望探索出一条商业活力赋能基层治理、服务民生幸福的新路径,让街区不止是消费场所,更是邻里相聚、共享美好的精神家园。”

Longgang Coffee Party attracts citizens. This set of pictures is provided by the organizer

Shenzhen News Network, June 22, 2026 (Reporter Li Qicong and Li Hongting from Shenzhen Press Group) What color is lemon's bright yellow when it collides with coffee's mellow brown? This Loong Boat Festival holiday, the "coffee party" in Jixiang Community, Longcheng Street, Longgang District gave the answer, which is "interesting".

On June 18th, Jixiang Community officially released the "Coffee Fun" IP and launched the "Coffee Fun" coffee party simultaneously at Vanke Plaza and Hongji Commercial Street in Longgang, sparking a four-day "Coffee+" street carnival. A cup of coffee connects the hustle and bustle of streets and alleys with the trend of commercial districts, and also writes a vivid community footnote for Longgang's "Interesting Life Year".

Street life map unveiled

Located in the central area of Longgang, Hongji Commercial Street is intertwined with the aroma of coffee and the daily life of citizens, gathering a heartwarming fireworks atmosphere that makes you unconsciously slow down. About 250 meters of streets and alleys, accommodating more than ten independent cafes. Gradually, this became the "Coffee Street" of Longgang, which was passed down by word of mouth among coffee fans.

Relying on the "Coffee Fun" IP, Jixiang Community will use Longgang's "Coffee Street" as a carrier, break away from the traditional positioning of a single commercial block, continue to link core business districts such as Vanke Plaza and World Trade Department Store, cultural resources such as Xipu New Residence Hakka Ancient Residence, and various beneficial service resources of the street and community, focusing on "Coffee Fun AI", "Coffee Fun Dimension", "Coffee Fun Literature", "Coffee Fun Neighborhood" and other "Coffee Fun" sections, and regularly carry out a series of service activities.

To make a call for "interesting", Longcheng Street also launched the "Fun Dragon City · Interesting" electronic map at the "Fun Dragon City" IP release ceremony. Subsequently, merchants such as GAOODI Highland, Wild Fun Coffee, Pear House Coffee, Longyu Mouth Dance Coffee Shop, and Fat Sweet were awarded the plaque of "Fun Coffee · Specialty Coffee Brand".

Lemon and coffee cross the industry and become popular

Did you wear coffee and yellow today? "Became the secret code for the" interesting coffee party ". Yellow echoes the bright yellow of Vanke Square's "Lemon Town", while coffee corresponds to the mellow brown of coffee parties. The cross-border combination of "lemon with coffee" has achieved a seamless linkage between the commercial district and the streets in color.

The "Coffee Neighborhood · Fun Seeking" check-in route connects the Coffee Street with the Vanke business district, offering four types of benefits: meet and greet gifts, participation gifts, praise gifts, and consumption gifts, allowing citizens to experience an "interesting" fun seeking experience while walking through the streets and alleys.

At the market site, there are 30 specialty stalls covering boutique specialty coffee, creative cultural and creative handicrafts, AI technology, and convenient living. Many citizens hold a cup of coffee in their hands, stroll around and take photos, clock in to receive the "meet and greet gift", and then freeze a few beautiful photos in front of the booth. The most eye-catching feature is undoubtedly the AI element, the dynamic and cool intelligent machine dog patrol interaction, attracting children and kids to stop and watch. The national style parade, Song Dynasty Hanfu performance, and robot martial arts performance are presented on the same stage, immersing in the collision of trends and ancient charm.

After strolling around Vanke Plaza, take a turn and you will arrive at Longgang's "Coffee Street", where diverse experiences unfold simultaneously. Handmade crochet experience, drone and vehicle model technology experience, low-carbon lifestyle art creation, youth support painting for middle school entrance examination, collection of opinions on neighborhood construction... An interesting coffee party that adds flavor to fireworks life and infuses people with refined management.

Empowering grassroots governance through the medium of 'coffee'

From "Longgang has coffee spots" in 2023 to "coffee is always interesting" today, Jixiang Community has been using "coffee" as a medium, iterating and accumulating for 4 years, continuously promoting the revitalization and upgrading of Longgang's "Coffee Street" through creative activities, and empowering community residents with a beautiful life through "interesting experiences".

After the micro check in coffee party for Russian international students from Shenzhen North University Moscow University, they have developed their own understanding of the "interesting" life in Longgang: "Strolling through the streets can check in at various unique locations, which is very healing. These offline activities that are close to daily life can make the life in an urban area particularly interesting

The relevant person in charge of Jixiang Community told reporters, "We hope to explore a new path of commercial vitality empowering grassroots governance and serving people's happiness, so that the neighborhood is not just a consumption place, but also a spiritual home for neighbors to gather and share beauty

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